Gabbi empowers women to understand their body and proactively seek the care they need. Our software helps payers engage and monitor their female members to deliver maximum cost savings.
Our mission is to empower women to understand their bodies and proactively seek the care they need in order to decrease delayed diagnosis and disease incidence amongst women.
Type of Organization
Startup - Newly established businesses, investable
Size of Organization
Organization Mailing Address
422 NW 13th Avenue #214
Portland, OR 97209
Gabbi Risk Calculator
Our first product provides a personalized lifetime risk of breast cancer and the steps needed to decrease that risk today. We help payers identify, engage, and monitor their female members to deliver better outcomes, at maximum cost savings.
Existing risk calculations have been tested on data collected from specific studies and are a mathematically derived one time calculation. We are creating a risk calculator that leverages two existing risk models. One of the existing models under-estimates a woman's risk and the other over-estimates a woman's risk. Our algorithm is distinct and is more accurate because it combines risk calculations in a ML method that weighs each input factor and each prediction model. The resulting ML-driven weighted risk calculator is trained and tested on existing datasets, and demonstrates improvement in predictions.
The end user (female health consumer) completes our digital risk calculator by inputting data. She is then given a % of her lifetime risk for breast cancer and a personalized action plan. She is able to self-select what she wants to prioritize and what step she wants to take first. She can connect her IoT devices where she receives tracking and notifications as she makes progress towards her goals of risk reduction.
Our innovation not only engages members, but provides early detection and prevention when care is the cheapest resulting in billions of cost savings for payers.
Category of Innovation
Digital Health - A digital health solution is a technology-based solution whose user is caring for or providing care for themselves (think of a personal app) or another individual (such as a doctor using a tool to help their patient)
Intended End User
Patient - Individuals who receive health care
Problem (i.e. barrier, issue, complication, etc.) being solved for the end user
Our end user is the female health consumer. Women do not know what is going on with their breasts and vaginas which leads to them not knowing their risks. This results in delayed diagnosis and an ever increasing rate of disease incidence. By making women the experts on their own bodies and giving them ownership of their health, their engagement increases which results in improving health outcomes. Women want to know what their risks are and how to mitigate them, we do just that.
Idea/solution to the problem, if applicable
A B2B2C SaaS product that is sold to payers with the female patient as the end user. We engage female consumers by increasing awareness and ownership over ones body, decreasing member leakage, improving health outcomes, and ultimately maximizing savings. Our solution makes the female consumer the center and is built for what she cares about: personalization, community, and trust.
Level of adoption (i.e. list of customers/users, testimonials, etc.), if applicable
Just launched our first paying customer with a Rural Community Health System rolling out to 1300 patients.
Impact (i.e. measurable outcomes), if applicable
Our first pilot assessment showed that in a sample size of 234 women with the average age of 34, 90% of them did not know their risks for breast cancer and 70% of them had a risk for breast cancer greater than the general population. If each woman followed through with the additional medical management needed (ie. breast mammogram) this would result in $633,000 in increased revenue for the health system and a total of $1.7M in cost savings to the payer.
List of Funding Sources (if applicable)
Raising round now. Bootstrapped to this point.